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Trusted by 400+ thriving startups
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Quick summary for busy founders

Sting is designed for ambitious founders building scalable, science-driven and technology-based companies with global potential. Over 6–18 months, founders gain tailored support focused on accelerating execution, sharpening strategy and helping companies reach investor and market readiness faster. The programs combines hands-on business development, individual coaching, expert support and access to one of Sweden’s strongest startup ecosystems. Every company follows an individually tailored roadmap based on its stage, market and growth ambitions.

Focus Areas:

Climate & Energy • Health & Life Science • DeepTech • Digital Society & AI.

The Offer:

Tailored coaching, investor access, industry experts, fundraising support, workshops, peer community and access to one of the Nordics’ strongest startup ecosystems.

Track Record:

500+ startups supported since 2002, including category leaders within climate, health, AI and deeptech.

Our Programs:

Sting Core • Sting Race • Pre-programs for earlier-stage founders

What We Offer

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Close to 500 alumni companies, hands-on workshops, and Peer-2-Peer support.

Audience applauding.

Access to experienced coaches and industry experts who challenge and inspire.

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Pitch to selected investors and leverage networks including Propel Capital and Turbine Capital.

Our priorities

We back founders solving large-scale global challenges through technology, science and deep domain expertise. Across all focus areas, we place a strong emphasis on science-to-business innovation, DeepTech and scalable technologies with long-term impact.

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Technologies accelerating the transition toward resilient, low-carbon systems across energy, industry, food, materials and infrastructure.

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Innovations improving prevention, diagnostics, treatment and the future of healthcare and wellbeing.

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Founders reshaping industries, workflows and everyday life through AI, software and digital infrastructure.

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More than an accelerator.

Sting combines tailored business development, deep operational support, investor access and one of Sweden’s most experienced startup ecosystems, designed to help ambitious founders move faster.

Who Sting is built for.

Sting is built for ambitious founders with scalable technology, strong market potential and the drive to build globally relevant companies.

Whether you are preparing to scale, raise capital or commercialise breakthrough technology, we help accelerate the journey.

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We have divided this section into 5 parts:

  1. Idea -> Validation
  2. Application: Sting Core or Sting Race
  3. Selection & Evaluation
  4. Accepted? Here's what happens next
  5. Not accepted? Next Steps

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Step 1
Idea → Validation

We work closely with founders to accelerate growth, sharpen execution and unlock opportunities, while giving startups the freedom and ownership to build their companies their way.
Our role is not to dictate the journey, but to help ambitious teams move faster with the right support, network and strategic guidance.

If you’re still testing assumptions, that’s okay! We offer pre-seed opportunities to help you validate your idea before applying to Sting Core or Sting Race:


We look for evidence of:

  • Two hands holding a puzzle

    A clear problem worth solving

  • Hunting target symbol

    A defined target audience or market

  • Flower with the dollar sign

    Early signals of traction or interest

  • A fistbump

    A team that can execute

Earlier-stage founder support

Not ready for Sting Core yet? Startup Academy and Sting Test Drive are designed for founders in the idea and validation phase who want to explore, test and strengthen their business before entering a growth program.

Sting Digital Startup Academy chevron_rightA flexible digital program for aspiring founders who want to learn the fundamentals of building and validating a startup.

Sting Test Drivechevron_rightA hands-on program focused on testing assumptions, validating market opportunities and exploring whether your idea is ready for acceleration.

Sting at Techarena 2026Sting event

Step 2
Application: Sting Core or Sting Race

When you’re ready to accelerate, you submit an application to one of our programs:

Sting Core Our flagship 6‑18 month program for early‑stage startups with product direction and initial traction. This is where you build structure, strategy, and scalable momentum.

Sting RaceA short, intensive investor‑readiness program designed to sharpen your pitch, investor strategy and business narrative.

Both pathways are about focusing your energy where it matters most and preparing you to build a scalable business.

Step 3
Selection & Evaluation

Applications are reviewed by the Sting team.

We assess based on:

If your application fits our criteria, we’ll invite you to join the next phase.
If not, you’ll receive feedback and suggestions for what to focus on next.

Market potential and differentiation
Founder team capability
Early traction or validation
Alignment with program focus

Step 4
Accepted? Here’s What Happens Next

You drive the ambition, we help you accelerate it.

Once accepted, you become part of the Sting community with full access to:

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Structured Support

A strategic onboarding to set goals, milestones and success metrics.

A tailored plan to help you grow.

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Coaching & Networking

Regular sessions with experienced Sting coaches.

Access to industry experts across markets and technologies.

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Workshops & Learning

Practical workshops on product strategy, go‑to‑market, fundraising, brand & growth.

Pitch clinics and investor simulations.

A open door in nature, with a train track going through

Investor Access

Curated pitching opportunities with selected investors.

Introductions to networks like Propel Capital & Turbine Capital.

Sting Day alumni on stage, celebrating the "Best Pitch of Today".

Peer Community & Alumni

Collaboration with founders at your stage and beyond.

Nearly 500 alumni companies to learn from and lean on.

Areal view of a curved road in a forestTwo yellow lego minifigures on a table.

Not Accepted? Next Steps

If you’re not selected, we won’t leave you in the dark. You’ll receive:

  • Constructive feedback on your application
  • Next steps for strengthening your business plan
  • Suggestions on when and how to reapply

Many successful founders come back stronger after their first attempt, iteration is part of building.

FAQ

Have any questions?

Browse through the FAQs to gain insights and clarity on various topics related to our organization.

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For Investors & Partners

How can I invest in Sting startups?

There are a few ways to invest with Sting startups, either as a shareholder and/or through our events.

For Investors & Partners

How do I become a partner with Sting?

We partner with corporations, public sector actors, service providers, and academic institutions. If you’re interested, contact us via our Contact page or email us directly.