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Sign up for a short, free individual coaching session with one of Sting’s experienced business coaches. Get feedback on your business idea, test your pitch, or discuss how to solve a challenge that’s keeping you up at night. Book your slot now!

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Ready – Set – Sting!

We are offering a last-minute submission slot, to join our fall-22 program at Sting.
Are you an entrepreneur who seeks to build strong, sustainable solutions for the future?

Submit your application today and join the Sting family!

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Sting Startup Events – the ultimate event calendar

Check out our event calendar for our popular events in Stockholm and online. We hold several events per year and they are great places where you can build networks and gain knowledge in the latest topics in the startup scene.

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Increase your chance of success

More than 90% of all startups fail. At Sting, 70% of our companies are still active and growing. If you make it into Sting, you will join a great portfolio of 330+ alumni companies, including Sellpy, Karma, Airmee, Yubico and many more.

What you get!

Our support is designed for you. We tailor our coaching to fit your growth stage and timing to create the biggest possible game-changer results.

Here is what we offer:

Business development

You get a dedicated and experienced Sting coach who works closely with you and your team, several hours per week, and both challenges and supports you on all critical business activities.

Propel Capital investment

Get SEK 500 000 in funding from Sting’s investment company and access to 40 experienced business angels who can open their networks to you and make follow-on investments.

Financing

You get access to a team of professionals with extensive experience and proven track records from startup financing to help you create the best possible conditions for fundraising.

Recruitment & team development

After working with more than 300 startups, we have learned how to recruit and develop a successful team. You get access to two coaches to help you succeed in this area.

Industry mentors & external experts

Not only do you get weekly coaching from your Sting coach, but also from external mentors and expert coaches, hired by Sting, who are true wizzes in their fields.

Partners & perks

We’ve negotiated a range of special offers worth over SEK 1 million that you can access after joining Sting.

Marketing, PR & communications

You get support to attract media attention and effectively communicate your business’ offer to targeted groups – at the right time – to generate demand and leads.

Network & community

You gain access to the most developed investor network in Europe as well as a large network of business contacts, both Swedish and international, which Sting has built since 2002.

Office space

You get free office space at Sting’s office in A house for up to 12 months while you are in the Sting program. After this period, you get reduced fees at our location partners in Stockholm.

Why you should join us

Named the best startup accelerator in the World, we save you time and help you achieve results faster and smarter. We think about your startup on evenings and weekends and are fully committed to making you succeed. Being part of Sting and getting that “seal of approval” will make your journey a lot smoother.

Key figures

NUMBER OF STARTUPS

338

FUNDING RAISED (MEUR)

759

SURVIVAL RATE

70%

COMBINED VALUATION (EUR)

2 BN

What others say about us

Sting helped us get pre-seed capital and connect us with investors. It was definitely an important period for us of intense and focused work that made us learn at a rapid pace.
Elsa Bernadotte, Karma

It’s super important to have people who can vouch for you. Having the backing of Sting made it easier to attract both capital and new team members.
Mikael Arnör, Sellpy

Having someone with entrepreneurial experience to bounce ideas with was great. Someone who didn't just want to get a good deal out of us, but who were on our side.
Christopher Barnekow, Barnebys

Climate Fintech, and Sting alumni, Datia raises $3.4M to simplify investors’ transition to sustainable finance

- The global ESG reporting market is growing rapidly and is expected to grow at a CAGR of 17% to Reach $16 Billion by 2027. - Datia streamlines the ESG workflows allowing for easy understanding of the impact of portfolios, regulatory reporting and pre-trade screening - The company has a customer based of asset managers representing in excess of $100 billion AUM

BIORESTORE is out to revolutionize the way we consume fashion

Fashion production makes up 10% of humanity's carbon emissions[1] and the production has doubled in the last 15 years. Simultaneously, the time clothing is worn before it is thrown away has fallen by around 40% [2]. The founders of Sting company BIORESTORE, one of five winners of the 2022 Global Change Awards by H&M Foundation, took on the challenge to address this critical world problem.

Get results faster and smarter

Meet us for Open Coaching

Ready – Set – Sting!

Sting Startup Events – the ultimate event calendar