Increase your chance of success

More than 90 % of all startups fail. At Sting, 69 % of our companies are still active and growing. If you make it into Sting, you will join a great portfolio of 300+ alumni companies, including Sellpy, Karma, Airmee, Yubico and many more.

What you get!

Our support is designed for you. We tailor our coaching to fit your growth stage and timing to create the biggest possible game-changer results. Here is what we offer:

Business development

Sting’s coaches work closely with you and your team every week and challenge you on all critical activities within your startup.

Propel Capital investment

Get SEK 400 000 in funding from Sting’s investment company and access to 40 experienced business angels and their networks.

Financing

Raising capital is a highly time-consuming activity. With a team of professionals with extensive experience from startup financing, we help you create the best possible conditions for fundraising.

Recruitment & team development

After working with more than 300 startups, we have learned what criteria should guide you when building a successful team and company culture.

Mentors & expert coaches

You not only get weekly coaching from Sting but also from external mentors and expert coaches who are true wizes in their fields.

Partners & perks

Once you are part of Sting, you get our partners’ attention and they provide you with special offers.

Marketing, PR & communications

With clever and effective marketing, you can early on communicate your business and product to targeted groups in order to generate demand and leads.

Network & community

You will have access to a large network of business contacts, both Swedish and international, which Sting has built since 2002.

Office space

You get free office space at Sting’s office in A house for up to 6 months while you’re in the Sting program.

Why you should join us

Named the Best Accelerator in the Nordics, we save you time and help you achieve results faster and smarter. We think about your startup on evenings and weekends and are fully committed to making you succeed. Being part of Sting and getting that “seal of approval” will make your journey a lot smoother. Also, we’re very proud that our most recent batch of startups gave us a net promotor score of 100.

Key figures

NUMBER OF STARTUPS

305

FUNDING RAISED (MEUR)

603

SURVIVAL RATE

69%

COMBINED VALUATION (EUR)

2 BN

What others say about us

Sting helped us get pre-seed capital and connect us with investors. It was definitely an important period for us of intense and focused work that made us learn at a rapid pace.
Elsa Bernadotte, Karma

It’s super important to have people who can vouch for you. Having the backing of Sting made it easier to attract both capital and new team members.
Mikael Arnör, Sellpy

Having someone with entrepreneurial experience to bounce ideas with was great. Someone who didn't just want to get a good deal out of us, but who were on our side.
Christopher Barnekow, Barnebys

Tech companies get help to capitalize on new opportinties presented by Corona

In the autumn of 2020, Sting will offer "Comeback Coaching" for tech companies that have suffered badly due to the Corona pandemic. Entrepreneurs can book up to three 45-minute meetings - free of charge - with a qualified coach at Sting to get advice on how to tackle problems and find new, creative ways forward.

List: Meet the 15 new startups accepted to Sting

The accelerator Sting has carefully chosen 15 innovative tech startups to join its programs. Today, the entrepreneurs met for the first time and kicked off an intense fall where they will be challenged and pushed to reach results. The companies offer solutions ranging from rechargeable zinc-ion batteries and sustainable laundry products to cashflow management and subscription to interactive children’s books.

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