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Test Drive Deeptech

Sting Test Drive Deeptech is for people who are ready to build a company that uses cutting-edge advanced technology to solve big societal problems. The application deadline was October 9 (2022). Thanks to everyone who applied, all applications are currently being processed.

It’s time to realize your technology’s full potential

Sting Test Drive Deeptech is a series of practical workshops for people with early-stage startups or ideas that use advanced technologies to create a positive societal impact. During the deeptech test drive, you’ll learn how to build a successful business in this space and get hands-on support from experienced business coaches. The program has been designed in partnership with KTH Innovation.

What do we mean by deeptech?

“Deeptech” encompasses advanced technologies that address important societal problems with new, difficult-to-copy technical solutions. This can be in the fields of biotechnology, new materials, artificial intelligence, energy technology, robotics, AR and VR, to give a few examples. Your idea must be applicable to an international market and have potential to scale globally to be accepted onto the test drive.

Theory mixed with practice

The Sting Test Drive program intersperses theory with practice. Experienced entrepreneurs and deeptech experts will work closely with you to help you move forward with your idea. The program is based on lean canvas, a strategic template for developing business models and a popular tool used by entrepreneurs worldwide.

We’ll place a special emphasis on the challenges that research-based and other deeptech startups often face. The program consists of five evening workshops, and between them, you’ll be given some tasks to complete and receive individual support from Sting’s experienced business coaches. At the end of the course, everyone will present their companies and nominate a winner for best pitch.

What others say about us

    Test Drive was the trigger that made me decide I wanted to build a company. I learned a systematic method on how to iteratively assess my business ideas − starting by 'getting out of the building'.


    The deeptech coaches have both strong technical and business backgrounds that have been invaluable for us to precisely draw our business strategy.


    Sting helped us grow significantly faster. Over the past six months, we’ve expanded our team, secured funding and have more than ten prospective customers.


Workshop content

The program focuses on business-critical areas including business models, sales strategies, entry barriers, internationalization, financing options, and leadership. All of the workshops start at 17:00 and run for 3-4 hours.

Workshop 1: Startup challenges – October 20th

– Lean Canvas

– Startup challenges

– Customer segment

– Customer meeting

Workshop 2: The crying customer – October 27th

– The crying customer

– Sales

– Value proposition

– Minimum viable product (MVP)

Workshop 3: Making business out of breakthroughs – November 10th

– Barriers to entry

– Two careers in parallel

– Success stories

– Management of expectations

Workshop 4: Financing for deeptech startups – November 24th

– Financing deeptech startups – specific challenges

– Budget

– Lean in practice

– Team

Workshop 5: Grand finale – December 8th

Pitch finale!


The details

What: Four hands-on workshops plus a grand finale pitch event.

Where: The workshops will take place on-site at KTH at 17:00 and run for 3-4 hours. We will ensure there is ample room for social distancing.

Timeline: Application deadline is October 9th. Acceptance notification no later than October 16th. Mandatory workshops: 17.00 – 20.00 on October 20th and October 27th, November 10th and 24th and the grand finale will be on December 8th.

Who can apply: The program was created for teams with an innovative business idea or startup that’s based on a pioneering deeptech solution. We welcome people working across all industries, but your solution must have international growth potential. We like to see mixed-gender teams that consist of 2-3 people. Teams from anywhere in Sweden are welcome to apply.

Cost: Sting test drive is free of charge. Your only contribution is your time and a burning commitment.

Admission: 10-12 companies/projects are accepted for each test drive.

Secrecy: All participants and organizers sign a confidentiality agreement. No information about the business concept, technology or participant names will be shared outside the program without your consent.

Meet your deeptech coaches

Sting Test Drive Deeptech is run by experienced entrepreneurs and deeptech experts who have helped build and scale many successful deeptech ventures.

Raoul Stubbe

Raoul coaches deeptech companies.
070-655 27 74

Hannes Eder

Hannes coaches deeptech companies at KTH Innovation.

Sting Test Drive Deeptech is run in partnership with KTH Royal Institute of Technology.