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NEWS June 20, 2018

Sting Demo Day released 13 new startup stars to the world

13 Sting companies graduated from Sting’s Accelerate and Incubate programs at Sting Demo Day at Bryggarsalen yesterday. An audience of over 130 investors and other guests listened when the companies presented their business ideas on stage.

Sting Demo Day is the final event for companies that have participated in the Sting Accelerate and Sting Incubate programs, giving them the opportunity to present their business ideas and plans for the future to a highly qualified audience of investors and potential business partners.

The lastest edition of Sting Demo Day treated the audience to pitches in as wide-ranging areas as innovative transport services, ethically-made leather accessories, access to specialist health care, and digital sales and marketing tools.

–Today, the tenth batch of Sting Accelerate completed their time with us, and with them 248 companies have now passe through Sting’s programs since we started in 2002, said Pär Hedberg, CEO of Sting.
–When I speak to companies that left our programs six months or a year ago, and have recently taken in an investment, it often turns out that it was here at Demo Day that they met their investors. It shows us that Demo Day actually works, and I think that’s a pretty cool thing, continued Pär Hedberg.
When the Demo Day audience was invited to vote for the day’s best pitch, the result was a tie betweenSuavoo and Airmee, who got to share the win.

Suavoo is a digital concierge that boosts customer experience at hotels. Through an on-demand platform, Suavoo offers hotel guests on-demand services in beauty, wellness and environmentally friendly transport.

“It felt great to win, especially because I’ve always felt it’s quite difficult to be stage. I’ve had a fantastic pitch coach here at Sting, Jenny Lindblad, who has helped me improve myself. We’ve also gotten a lot out of the business coaching during Sting Accelerate, especially as we have expanded our offer form beauty, where we began, to become a digital concierge. Being able to get feedback during that journey has been extremely valuable, said Linda Absberg, CEO and co-founder of Suvoo.

Airmee’s service changes how goods are transported in cities through revolutionary research-based technology that connects customers with messengers that can deliver good on-demand.

“It was especially fun to finish off our time in Sting Incubate with a win in the pitch competition. We have receieved great coaching from our business coach Ivar Strömberg, who has been a valuable sounding board both when things were going well, and when things were going not so well. Now it’s all about growing for us, said Julian CEO and co-founder at Airmee.

The companies that participated during Sting Demo Day were:

From Sting Accelerate

From Sting Incubate
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NEWS November 22, 2017

Health Tech company VisueCare sold to Tieto

Tieto has acquired health tech startup VisueCare. VisueCare´s cloud-based solution is developed to facilitate daily tasks in elderly care facilities. The acquisition is part of Tieto’s efforts to broaden their offering related to elderly care for municipalities.

VisueCare was founded in 2014 with the aim of easing everyday work for staff and creating smarter ways of working in the elderly care area. The solution has been developed in close co-operation with elderly care staff and creates opportunities for improved quality and efficiency in health care by visualizing planning and facilitating quality assurance. VisueCare has established collaboration and piloted the solution with sveral municipalities in Sweden.

– VisueCare’s objective has been to create a user friendly service for staff in elderly care facilities, combining greater efficiency with a higher quality of care. This is an issue that is high on the agendas of many municipalities in Sweden as well as internationally. We are thrilled that VisueCare will now be able to work on further expansion as a part of Tieto, says Lars Franzén, CEO and co-founder of the company.

Tieto is a leading provider of ICT solutions for public, healthcare and welfare customers in the Nordic countries, with strategic growth ambitions in Sweden. The acquisition of VisueCare will further strengthen the company´s industry specific software business, which currently constitutes over 30 percent of Tieto´s total revenue.

– Many customers are facing the dual challenge of running operations more efficiently while at the same time innovating new and improved services for citizens. Elderly care is one area where there is a growing demand for more efficient solutions. This acquisition is one additional step towards strengthening our role in the healthcare and welfare ecosystem, says Cristina Petrescu, head of public sector at Tieto.

For additional information, please contact:
Lars Franzén CEO, e-mail:, Tel: 0702-148841

About VisueCare

VisueCare is an innovative servie that visualizes the future of elderly care for the benefit of residents as well as providers of care for the elderly. Information and activities related to the resident are collected, digitized and presented in the form of symbols in a care plan. VisueCare leads to a higher quality of care and increased efficiency, while allowing for a more personalized care as well providing automatic quality assurance.