Thinking about applying to the next batch of STING’s accelerator program? Here are 5 useful tips to improve your chances of getting chosen for the program:

Tove and Janna, founders of Competencer, pitching at Demo Day.

1. Show us that you have a strong team
STING invests in people, not companies. One thing that truly impresses us is an experienced team with complementing skills. Show us that your team represents business, marketing and sales competencies, as well as a solid set of techies.

2. Think visual
Another thing that excites us – and makes you stand out – is video. Tell us about your team and business concept in a three-minute video pitch. We promise we won’t pay attention to production quality; it is the content we’re interested in.

3. How will you make money?
Explain to us how your business will scale. How will you make money? We love to see traction. Who are your customers and what do they say about you? Show that you have a deep understanding of your market, as well as your strategy for how to meet the need of that market.

4. Show a global focus
Our mission is to help entrepreneurs to build international companies. For that reason, it’s essential that you have your sights set on going global from day one.

5. Put effort into your application and do your homework
Take the time to answer each question carefully, spell check, include images and produce a short video. In other words: fill out the application form properly. Equally important is doing your research. Do you know what STING – and STING’s accelerator program – is all about? We want you to feel that this is the right fit for you and your startup.

And last, but not least; apply before midnight on May 10.

Visit sting.co/startup-program/sting-accelerate for more information about Sting’s accelerator program and the 300,000 SEK investment.

Best of luck!