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Sting Incubate

Sting Incubate gives you 12-30 months of tailormade coaching to successfully launch your product and grow your business faster. You get a personal coach with a background from your field.

Sting Incubate is for startups with longer development cycles.

What others say about us

    Sting gave us great support in our fundraising process, from investor introductions to the final details of the termsheet. The coaches have been our strategic sounding board and the overall support has been invaluable.

    Fredrika Bernadotte, Prion

    What might have taken two years, we now did in less than one year. A lot has happened, and Sting has been a large part of that journey.

    Anna Jenelius, Valiant Games Studio

    The coaches guide and help you find the way forward, they don’t tell you what to do. In the end, I’m the one who makes the decisions.

    Christina Lundbäck, Surfcleaner

What you get

Your personal coach has entrepreneurial experience and a network from your field and will challenge you to aim higher and reach further. You can get a seed investment of SEK 400 000 from Propel Capital and we give you access to investors all over Europe to help find and attract the right kind of financing.

Together with our partners, we provide you with the right people and resources to grow your business. If you get in, you will have resources like a corporate and the knowledge of a serial entrepreneur at your fingertips.

Here is what you also get:

Areas of expertise

We work with startups in pretty much all industries. Often their business idea fits into one of the areas listed below. If you don’t see your industry here, not to worry; we can almost always contribute anyway.

Click and read below about our industry-specific offers, the coaches and what other companies we’ve coached in your field, and what they say about us.


Do you, like us, believe in the power of technology to change and create real value in society?

Sting Incubate hand-picks and provides exclusive companies with tailored coaching, recruitment support, free office space, a potential seed investment and access to Europe’s broadest network of early-stage investors.

Hard facts

Length: 6-12 months (up to 30 months for deeptech startups)

Investment: Potential SEK 400 000

Cost: 3%−6% option

Admission: Continuous, 12-15 startups/year

Requirements: Launched prototype/alpha

Ready to grow your business?

This is how the application process usually goes.

  1. Now

    Submit application

  2. Within 3 weeks

    Application feedback

  3. Pitch

  4. Final decision

  5. Every Month

    Program start

  6. Demo Day