Defentry starts collaboration with mySafety Försäkringar


mySafety Försäkringar, the Nordic region’s leading player in ID protection insurance, will work with cybersecurity company Defentry to offer its customers protection against ID hijacking and other types of fraud.
Last year, 166,000 Swedes had their identities hijacked and a full 2.2 million were subjected to attempts*. This means that ID hijacking continues to be one of Sweden’s most common crimes.
mySafety Försäkringar offers complete ID protection that includes surveillance, personal assistance, legal assistance, legal aid and financial compensation for the victim. Now mySafety is using Defentry to update the surveillance feature, which includes oversight of the customer’s identity, around the clock, around the world, both on the public web and the deep web and dark web. mySafety customers will also get an updated customer experience through new user interfaces from Defentry’s ID security platform GNA.
– ID hijacking affects everyone, no matter where you live, how old you are or whether you are male or female. The fraudsters are also becoming increasingly sophisticated, which is why we see that our product is needed more than ever. We look forward, together with Defentry, to continuing to offer the best ID protection in the market, says Daniel Elfvendahl, CEO of mySafety Group.
Defentry was founded in Sweden in 2015 and is based on a proprietary platform that handles society’s increased demands for personal integrity and security. Defentry collects and processes data to help consumers and businesses avoid infringement and fraud, easily and user-friendly.
– This collaboration is a tremendous message of strength for Defentry and shows that we are the leading innovator and supplier of technology in ID security. We have quickly established ourselves in a growing market with ever-increasing demand and this is proof that we have an offer that attracts the most prominent Nordic players. It is Defentry’s technology and qualitative data that puts us in a special position on the market, says Christer Hernestig, CEO of Defentry.
MySafety Försäkringar AB started operations in 1999 and has been owned by Litorina since 2007. Today, the company is a leader in ID protection in Sweden, Norway and Finland. mySafety also mediates other special insurance policies such as deductibles, net rate, card, car and passport insurance.
*Based on a Sifo survey conducted on behalf of mySafety Insurance. The respondents were interviewed in June 2019 and include a national representative sample of 4201 persons aged 16-74 years.
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